Looking for an exciting challenge in luxury hospitality marketing? Passionate about storytelling, strategy, and driving brand visibility? This is the opportunity to take the lead in shaping the identity of an extraordinary destination.

The Role

Red D are recruiting dynamic and innovative Marketing Manager to craft and execute visionary marketing strategies of a premier destination in the West of Ireland. This role is all about bringing a world-class hospitality experience to life through compelling campaigns, creative branding, and strategic partnerships. Success in this position means achieving exceptional audience engagement, revenue growth, and a strong market presence.

Key Responsibilities

• Strategic Marketing Leadership: Develop and implement a forward-thinking marketing strategy, driving pre-opening success and long-term brand recognition.
• Campaign Execution: Create, manage, and optimize integrated marketing campaigns across digital, social media, PR, print, and influencer channels.
• Content & Branding: Oversee engaging content creation for websites, social media, brochures, and promotional materials, ensuring brand consistency and impact.
• Digital & Social Media Growth: Boost engagement, drive bookings, and enhance visibility through SEO, email marketing, and targeted online advertising.
• Public Relations & Influencer Engagement: Cultivate strong relationships with media, travel journalists, and key industry influencers to maximize brand exposure.
• Partnership Development: Build valuable collaborations with tourism boards, luxury brands, event planners, and experience providers.
• Data-Driven Insights: Analyse market trends, guest behaviours, and campaign performance to refine strategies and elevate guest experiences.
• Event Marketing: Plan and execute high-impact promotional initiatives for exclusive events, VIP experiences, and estate-wide activations.
• Budget & Performance Optimization: Oversee the marketing budget, set clear KPIs, and track ROI to ensure marketing success.
• CRM & Guest Communication: Leverage CRM data for audience segmentation, guest journey strategies, and personalized communications.

What’s Needed

• 3-5 years of experience in a similar marketing role within the luxury hospitality industry.
• A relevant third-level degree and/or professional marketing qualification.
• Exceptional written, communication, and presentation skills.
• Strong leadership, project management, and team collaboration abilities.
• Deep understanding of digital marketing, social media, and content strategy.
• Expertise in PR, media relations, and influencer marketing.
• Ability to thrive in a fast-paced, high-profile environment.
• Passion for luxury travel, adventure, and destination branding.
• Analytical mindset with experience leveraging marketing data for strategic decision-making.
• Eligibility to work in Ireland.

Perks & Benefits

• Excellent salary
• Bike to Work scheme
• Employee Assistance Program
• Staff discounts
• Staff accommodation (subject to availability)

This is more than a job – it’s a chance to create, innovate, and drive an exceptional brand to new heights. If this sounds like the perfect fit, apply now and be part of something extraordinary!