Sales & Marketing Manager – Luxury Destination Property – 1151095
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Red D
Red D are recruiting a Sales & Marketing Manager for a prestigious luxury destination property in Ireland. This is a rare opportunity for an ambitious and dynamic professional to lead innovative sales and marketing strategies in an iconic setting.
About the Role
Reporting to the Director of Sales & Marketing, this role is pivotal in driving revenue across accommodation, weddings, events, dining, and leisure experiences. The ideal candidate is a strategic thinker, passionate about luxury hospitality, and possesses a proven track record in sales and marketing.
Key Responsibilities
Sales & Business Development:
- Develop and execute a forward-thinking sales strategy to maximise revenue in key segments, including accommodation, weddings, MICE, and leisure experiences.
- Identify and capitalise on new business opportunities.
- Conduct market research, staying ahead of industry trends and competitors to maintain a competitive edge.
- Represent the estate at sales calls, site inspections, networking events, workshops, and FAM trips.
Marketing & Brand Strategy:
- Strengthen and maintain brand identity across all marketing platforms and materials.
- Collaborate with external agencies, photographers, and designers to create compelling promotional content.
- Oversee the website’s performance, ensuring an optimal user experience and regular content updates.
- Drive digital marketing initiatives, including social media campaigns, to enhance visibility and increase direct bookings.
- Work closely with the DOSM on estate-wide marketing strategies and lead ad hoc projects as required.
Revenue & Performance Management:
- Partner with the Rooms Division Manager and Reservations Team to optimise pricing strategies and maximise occupancy.
- Monitor customer feedback and market trends to enhance guest experience and refine marketing approaches.
Qualifications & Experience
- Minimum 5 years’ experience in a sales and marketing role within the luxury hospitality, tourism, or events sector.
- Third-level qualification or equivalent required.
- Strong expertise in digital marketing, CRM systems, and revenue management tools.
- Proven ability to develop and implement sales strategies that drive measurable revenue growth.
- Excellent communication, leadership, and negotiation skills.
- A passion for luxury hospitality and crafting meaningful guest experiences.
Join This Exceptional Property?
- Work in one of Ireland’s most renowned luxury destinations.
- Be part of a passionate, high-achieving team dedicated to excellence.
- Competitive salary, performance-based end-of-year bonus, and exclusive benefits.
- Opportunity for professional growth and career progression.
Salary & Benefits:
- Full-time, permanent position (6-month probation period).
- Hybrid work model – typically 4 days remote, 1 day on-site (flexibility required based on business needs).
- Uniform allowance.
- Mobile phone, expenses, and laptop provided.
A full clean driving licence and own car are required for this role.
This is a unique opportunity to drive success in a world-class luxury resort. If you have the vision, expertise, and drive to elevate this property’s sales and marketing to new heights, apply today!